
Alicia Chang
Product Marketing Manager
Alicia is a Product Marketing Manager at Amplitude, focused on helping marketing teams get the most out of their AI and analytics. She helps brands learn how Amplitude's AI agents and built-in actionability turn data into personalized, automated, and better converting customer journeys.
Posts by Alicia

Beyond Last-Touch Attribution: Find Out Which Interactions Really Matter
Jun 25, 2026
3 min read

Optimizing Core Web Vitals with Amplitude’s Global Agent
May 20, 2026
4 min read

How VEED Evolved Its AI Search Strategy
Apr 29, 2026
3 min read

AI-Driven Marketers Have a Focus Problem
Apr 10, 2026
8 min read